Win-win traceability for ethical supply chains


The problem

Our consumption of cocoa, beef, palm oil and other commodities is driving deforestation, particularly in the tropics. In response to increasing demand for ethical goods, dozens of companies have made commitments to establish zero-deforestation supply chains. Unfortunately, these commitments are not being fulfilled as planned.

Our mission

Our mission is to help make zero-deforestation supply chains a reality by addressing two major challenges. The first is complexity of upstream supply chains, particularly those dependent on smallholders in developing countries. The second is smallholder engagement. Only when farmers are benefiting from sustainable agriculture will fulfilling and maintaining zero-deforestation commitments be possible.

Our solution

The GaiaHub is a no-code solution that will enable anyone with basic computer skills to develop and adapt their own blockchain based traceability and verification system. The user friendly interface combined with sector-specific templates address issues of complexity, scalability and cost. But most important is the focus on smallholder incentives. Smallholders will receive a large portion of revenue from data sold on the GaiaHub Marketplace thus strengthening incentives to invest in sustainable agriculture and provide data needed by companies to demonstrate progress. Farmers need incentives. Companies need data. We all need forests. It's win-win traceability.


We are currently in the proof of concept phase. This entails working with different partners to confirm the technical and commercial feasibility of the GaiaHub. Our first pilot project is ongoing and will conclude in early 2020. We have other projects in the pipeline are currently seeking partners to expand activities. If you are interested in exploring collaboration or would just like to learn more, please don’t hesitate to get in touch.


Pilot projects


About 90% of cocoa is produced by smallholders and the sector is often cited as a major driver of deforestation, forest conversion and child labour. We are working with Nitidae to develop a blockchain based traceability application for cocoa produced in the Mé REDD+ Project Site in Ivory Coast, the largest cocoa producing country in the world. The primary goal is to better understand the benefits and costs associated with blockchain technologies in the context of the Ivorian cocoa sector. We are also designing the cocoa sector template for the GaiaHub, including a fraud-resistant payment system to help ensure that smallholders are paid what they deserve.


Charcoal production is a major driver of deforestation throughout sub-Saharan Africa. Gaiachain is currently developing a pilot project with Malebi, a women's association in Ivory Coast dedicated to the production of sustainable charcoal. More details will be published once the project is underway in late 2019 or early 2020.

About us

We have over 30 years of combined experience supporting complex forest governance programmes in developing countries. We created Gaiachain in 2018 because we want to help make ethical supply chains a reality. With our expertise in forest governance, demand side policies and blockchain technology, we are well suited to develop practical solutions.

What makes us unique

Our team is composed mainly of forest governance practitioners. As a result, we understand the realities of zero-deforestation supply chains and are thus designing the GaiaHub with a unique client perspective. Additionally,  we understand the limitations of blockchain technologies particularly in terms of 'garbage-in, garbage-out.' We are exploring a unique Blockchain+ approach that combines distributed ledger technology and independent forest monitoring with our partner Resource Extraction Monitoring (REM).


Brad Mulley

Founding Director

Kacper Gazda

CTO and Co-founder

Eulalie Guillaume

Programme Director and Co-founder

Valerie Vauthier

Forest monitoring expert

Jack Robinson

Research and Development Officer, and Co-founder


We are currently seeking to expand partnerships for pilot activities. Please get in touch at